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Case Study: TarraWarra Estate Social Media Campaign

Born Social worked alongside Moment Seeker to create a stunning video for TarraWarra Estate, one of Victoria's finest wineries, located in The Yarra Valley.

The brief was to create a video ad campaign for use on social media, with the aim to raise general brand awareness amongst TarraWarra's target audience. Born Social organised all talent for the day, created full brief and direction for the shoot and managed the editing process alongside the Moment Seeker.

Born Social created advertising campaigns across the Facebook and Instagram platforms to market the winery across a detailed target audience. The campaign generated over 160,000 views and directly translated into new business for the Estate.




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